What is Namarie?

Na-ma-who?

Na-Mar-e-ay

“Namarie” is a farewell in Elvish, “Be well” or “Go Towards Goodness.”

For us, it’s a guide to our mission and our journey forward. A farewell to toxicity, exploitation, and disconnection and a journey toward renewal, integrity, and commitment to something greater.

We’re not just a clothing brand or textile innovators. We’re not just restoring rainforests. We are a movement toward living integrity wherein every fiber, every garment, and every transaction serves both human vitality and planetary healing…going towards goodness.

Our Mission

Performance Rooted in Regeneration

We create performance clothing that protects and enhances the human body, while healing the Earth that sustains it.

Our garments are engineered to support physiological wellbeing, from fertility-friendly fibers to skin-safe dyes and finishes. Every product is a promise: designed to move with you, breathe with you, and shield you from the invisible harms of synthetic materials.

We are not a business. We have a business. And it’s a business with a purpose. A business that fuels our mission of service to people and planet. Profit is not our purpose. It is our fuel for even greater impact.

We believe that true performance is regenerative. It doesn’t just optimize – it restores.

Our Ecological Commitment

Renewal Over Extraction, Health Over Industrial Orthodoxy

We reject fast fashion’s extractive logic. Instead, we build for longevity, for legacy, and for life.

We don’t just reduce harm – we cultivate renewal.

Our sourcing is regenerative.

Our production is led by the concept of clean.

Our standards are hallowed.

We partner with innovators who share our devotion to ecological healing—from biodegradable fibers to nature-based coloring.

We’re not trying to minimize our impact, we’re striving to maximize the right kind of impact.

Our Science

Biophysics Meets Ecology and Textile Science & Engineering

Our innovation begins with the human body. We vet every fiber and processing option through the lens of physiology, ecology, and materials science—ensuring that what touches your skin supports your health and the health of our shared home, the planet, compromising on neither.

We synthesize scientific literature, conduct multi-method review analysis, and partner only with suppliers who meet our rigorous standards for safety, sustainability, and stewardship. We see people and soil that need nurturing and we see solutions for both in a combination of nature and human ingenuity.

Our textiles are free from endocrine disruptors, reproductive toxins, and ecological compromise because your body deserves protection—and the Earth demands reverence.

Our Process

Sustainable Restoration

Restoration doesn’t work as a one-time act. It has to be an ongoing activity and it has to support itself to be truly successful.

In our process, we take one of the very few net-positive biodiversity crops, hemp, and use a proprietary and ecologically clean process to prepare super soft and natural textile fibers. How do we claim to regenerate soil and restore the rainforest?

We reclaim destroyed rainforests from large lumber and palm oil corporations, and use it to grow our hemp.

After we harvest our hemp, we reforest and use the carbon credits to purchase more land to keep the process going. For once, the creation of clothing is intertwined with the rebirth of nature.

Our Design Philosophy

Focused on People, Planet, and Performance for Integrity in Every Thread

We design with story, soul, and science. Who is going to use this next thing we’re designing? What feedback have we received from our existing Namariens? Fit, comfort, performance. Does this next thing support an activity? A lifestyle? How does it impact our supply chain and the people in it? Does this fit with our mission of restoration?

Yes, Namarie is an elvish word. Yes, we geek out on that, but it also represents a mythic theme of oneness with, and support of, Nature as our home and our greater self. Clothing should not only perform – it should speak and maybe say, “Namarie – Be well and go towards goodness, my friend.”

Our Community

An Active Dialogue

Our customers are not consumers – they’re co-creators.

We look at every review, every insight, every story.

Our multi-method sentiment analysis transforms feedback into strategic refinement. Because your experience is essential to our partnership.

We invite you to shape this movement with us. Every voice helps us evolve. That’s why, with your feedback and our science, we’ve updated our fabric 3 times in under 2 years.

Every garment you purchase is a pledge to your own wellness and the health of the mother of us all.

Our Legacy

Clothing as Covenant

We believe clothing is not just worn – it’s lived in.

It’s not just a look, it supports movement, energy, and activity. It’s part of a lifestyle.

And now, it’s a statement of commitment :

  “I choose what’s best for me and what’s best for me has to include what’s best for all.”

Namarie is building a legacy of regenerative textiles and ecological renewal.

We are here to serve the body, honor the Earth, and leave a legacy.

What we leave behind won’t be tons of synthetic fabrics leaching chemicals back into our environment and food systems.

With your help, we’re regrowing forests and what we leave behind in fabric will find its way back to the natural world that brought it forward and feed future cycles of growth and renewal rather than corruption.

This is our pledge.

This is our farewell to harm.

This is our beginning.

Namarie.

Be Well and Go Towards Goodness.

Meet the Team